PEDRO CAETANO
Surf photographer and filmmaker based in Costa da Caparica, Portugal. I handle everything from scripting to final edit — with the strategic mindset of someone who has managed brands and e-commerce at a European level. The result is content that doesn't just look good: it's built to perform
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WIllyam Santana — Big Wave Surfing, Nazaré
Type
Athlete content production
Client
Wyllyam Santana (BRA) — Big Wave Surfer
My role
Solo production — scripting, directing, filming, editing
Context
Invited by the athlete's management to produce a content series during his Big Wave season in Nazaré, Portugal. Full access to the Porto de Abrigo — the operational base of the world's top Big Wave surfers, including names from HBO's 100 Foot Wave.
What I produced
4 videos covering: a one-year anniversary interview on his near-fatal accident, the science and cost of Big Wave equipment, the iconic Forte de São Miguel Arcanjo lighthouse and his pre-surf preparation routine.
Distributed on
Caze TV · Canal UOL · @gigantesdenazare · @wyllyamsantana
Results
+302,000 verified views across platforms
Nothing Surf Crafts x Fairly Normal
Type
Brand content — video & photo
Client
Nothing Surf Crafts — Handcrafted surfboards
My role
Solo production — filming, photography, editing
Context
Produced during an active shaping session inside the Fairly Normal studio in Lisbon — a well-regarded Portuguese surf apparel brand. The content captures the craft and process behind handmade surfboard production.
What I produced
Photo and video series documenting the shaping process. Content published on the brand's social media channels.
Credits
José — shaper, Nothing Surf Crafts · Fairly Normal — location and brand partnership
Underdogz x Tainha Surf Project — Athlete Brand Content
Type
Brand content — video & photo
My Role
Creative direction — concept, filming, photography, editing
Context
Collaborated with Underdogz athlete and Tainha Surf Project founder to produce brand content combining surf performance and the identity of the brand
What I produced
Photo series and video content
Results
Content published and actively used by the brand. First two posts produced reached an average of 3,600 views each — 2.5x the brand's existing follower base
Azonda Surf Club
Type
Institutional content — photo & video
Client
Azonda Surf Club Surf school
My role
Photography and video — capturing lessons, students, and the school environment
Context
Ongoing content partnership with a surf school based in Costa da Caparica. Photos and videos produced for active use across the school's social media and communication channels.
What I produced
Photo series and video content documenting surf lessons and school activity. Scripted ad videos featuring the founder and students speaking directly to camera about the school's programs. All content actively used by the client
Authored project
Full creative direction — filming, editing, all creative decisions
Context
Personal project shot at home break. No brief, no client — just a personal vision of the surf culture and waves of Costa da Caparica.
What I produced
Photo and video series capturing free surf sessions at Costa da Caparica.
Results
22,091 views on the best performing reel — skip rate of 41.8% against a personal average of 76.6%. Content held audience attention nearly twice as long as typical
